Just for Fun Packaging

25 Aug

It is the week of fun! Of course meaning that the bulk of my actual week has been somewhat less than fun….so I have to take fun when and where I can get it (my blog and an occasional glass of wine). So, in the spirit of both fun, and wine, check out the packaging of Boordy Vineyards “Just for Fun” line of wines.

Bordy Vineyards "Just for Fun" Line

The labels display a contemporary illustrative style with illuminating colors and appealing, active scenes. This is quite a variation from the traditional, uppity wine label and they are indeed fun! The “Just for Fun” line includes fantastic fruity flavors such as Chilled Apple, Tango Peach, Viva Sangria, Jazz Berry, and Spiced Wassail (Peach and Jazz Berry are my personal favorites). The labels are a true representation of the character and vivacious flavor innate in these wines. Capturing the true essence of a product in the package design equates to a victory in my book!

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